Gartner Identifies 10 Ways to Fund the Shift to Digital Business

01.12.2017.

According to Gartner’s 2017 CEO survey,* 42 percent of CEOs are now taking a digital-first approach to business change or taking digital to the core of their enterprise model. To fund digital initiatives, CEOs indicate that the largest bulk of money comes from self-funding, rather than existing budgets, as they see the primary purpose of digital initiatives to win revenue rather than to save costs. “Transformation requires commitment, leadership, strategy, technology, innovation and importantly, money," Mr. Rowsell-Jones said. "This year and next are likely to be the optimal timing points of overlap between the business cycle and the tide of digital business change. In two years' time, the rising cost of capital could make strategic investment more expensive, and playing digital catch-up is harder.”

Source: www.gartner.com

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